Sage & Main · The Generosity Multiplier

What if your giving outlived you?

You already give. This shows what happens when a portion of that same giving is redirected through a donor-advised fund that owns a whole life insurance policy — and what it could mean for your children, your grandchildren, and the causes you love.

Start with what you already do

Slide to match your situation. Everything below updates as you move.
$25,000
45
50%
to charity now
builds the engine

Two paths, same generosity

Total dollars reaching charity — through your lifetime and two generations beyond it.

Keep giving as you do

$1,000,000
total to charity, lifetime through grandchildren’s era
Given during your lifetime
Giving after you’re gone$0
Standing endowment at the end$0
2.8× the impact

Give with leverage

$2,800,000
total to charity, lifetime through grandchildren’s era
Given during your lifetime
Policy benefit funding the family fund
Grants after you’re gone
Endowment still standing for Gen 4

Watch the lines cross

Cumulative dollars to charity over the next 100 years.

Three generations of grants

After your lifetime, the policy benefit lands in your donor-advised fund. Your children — and theirs — direct the grants. The principal keeps working.
You
given to charity in your lifetime
plus a benefit at your passing
Your children’s era
granted under their direction
fund balance:
Your grandchildren’s era
granted under their direction
fund balance:

What if your family runs the same play?

You start it. Now picture your children — and theirs — each adopting the same strategy with their own giving, every policy benefit flowing into one shared family fund.
2
4

total to charity across the family movement
Given by hand across the family
Granted by the shared family fund
Still standing for the next generation
If everyone simply gave as they do now

The inheritance that isn’t money

Research on what wealth does to the people who receive it — and what changes when purpose comes attached.
They inherit money
but if a mission comes with it…
They inherit money and a mission

Directional, drawn from published research — not a prediction about any one family. Sources below.

The Future Letter

A note from your grandchild’s generation, written with the numbers on your sliders right now.
— your grandchild, still at the table you built
This letter regenerates as you move the sliders above. The figures in it are the same hypothetical projections shown in the charts.
Assumptions & sources (the honest fine print)

The strategy. A portion of your annual giving is contributed to a donor-advised fund (DAF), which uses it to pay premiums on a whole life insurance policy on your life that the fund owns and benefits from. The rest of your giving is granted to charity as usual. Premiums run for up to 20 years; after that, your full annual giving resumes flowing to charity. Contributions are generally income-tax-deductible either way, so the comparison ignores tax savings (they roughly cancel out).

Policy growth. The death benefit is modeled so the internal rate of return on premiums equals 4.5% (conservative) or 5.5% (expected) at life expectancy, assumed at age 85. Published analyses place whole life death-benefit IRRs at life expectancy roughly between 3% and 5.5%; carrier-illustrated charity-owned policies often run higher. 2026 dividend interest rates at the four major mutual insurers range from 5.75% to 6.60% (MassMutual 6.60%, New York Life 6.40%, Guardian 6.25%, Northwestern Mutual 5.75%). Dividends are not guaranteed.

The family fund. At your passing, the death benefit lands in the DAF. We assume the invested balance earns 6% (conservative) or 7% (expected) and grants 5% of its balance to charity every year — double the typical private-foundation payout and below the 2024 DAF-sector average of 25.3% (DAF Research Collaborative, 2025 Annual DAF Report; sector assets $326B).

The human research. The Williams Group’s 20-year study of 3,200 affluent families found 70% lose their wealth by the second generation and 90% by the third, with breakdowns in family communication and unprepared heirs as the leading causes (Williams & Preisser, Preparing Heirs). An Ohio State University study (Zagorsky, 2012) found about one-third of inheritors had negative or unchanged savings within two years of inheriting. Suniya Luthar’s research (Columbia/ASU) found affluent youth show depression, anxiety, and substance-use problems at 1.5–2.5× national norms. On the hopeful side: the Women Give 2013 study (IU Lilly Family School of Philanthropy) found children whose parents talk with them about giving are about 20% more likely to give, independent of age, race, or income; and on the health of giving itself, Whillans and colleagues (Health Psychology, 2016) found older adults who spent money on others showed lower blood pressure — an effect they compared to exercise or antihypertensive medication — while Dunn, Aknin & Norton (Science, 2008) found spending on others measurably increases happiness. A broader body of research links generosity to a greater sense of meaning and purpose.

What this is not. Not an illustration, not an offer of insurance, not tax or legal advice. Real policies require underwriting, insurable interest, and carrier illustrations. Your numbers will differ. That conversation is the whole point.

See your real numbers

Fifteen minutes with us and a carrier-illustrated policy design will replace every estimate on this page with your actual figures — age, health, charities, and all.

Talk with Sage & Main
Hypothetical and for illustrative purposes only. Actual results will vary. Life insurance values are not guaranteed; dividends are declared annually and are not guaranteed. Projections assume survival to age 85 and constant giving; neither is promised to anyone. This tool does not provide investment, tax, or legal advice — please consult your own professionals. Whole life policies owned by a charity or donor-advised fund require insurable interest, medical and financial underwriting, and sponsor approval. Sage & Main, LLC.